What are the implications of privacy laws on ad targeting?
Privacy laws, like GDPR and CCPA, restrict how companies collect and use personal data for targeted advertising.
Can you explain how GDPR affects online advertising?
GDPR requires explicit consent from users before collecting their data, impacting how advertisers target audiences.
What are some best practices for complying with these laws?
Best practices include obtaining clear consent, providing transparency about data use, and allowing users to opt-out.
Are there any penalties for non-compliance?
Yes, companies can face hefty fines and legal actions for failing to comply with privacy laws.
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