How can I adjust KPIs to account for seasonal trends?
To adjust KPIs for seasonal trends, start by analyzing historical data to identify patterns. What specific KPIs are you focusing on?
I'm looking at sales and customer engagement metrics.
For sales, consider adjusting your targets based on peak seasons. For customer engagement, track seasonal content performance. Would you like to see examples?
Yes, that would be helpful!
For sales, if you notice a spike during holidays, set higher targets for those months. For engagement, analyze which campaigns performed best during those times.
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