What are the ethical considerations in digital advertising?

What are the ethical considerations in digital advertising?

Ethical considerations in digital advertising include transparency, data privacy, and the potential for manipulation.

How does data privacy impact consumer trust?

Data privacy is crucial for consumer trust; if users feel their data is mishandled, they may avoid brands.

Can targeted ads be considered manipulative?

Yes, targeted ads can be seen as manipulative if they exploit vulnerabilities or mislead consumers.

What regulations exist to protect consumers?

Regulations like GDPR in Europe and CCPA in California aim to protect consumer data and ensure transparency.

How can companies ensure ethical advertising practices?

Companies can ensure ethical practices by adopting clear policies, being transparent, and prioritizing consumer welfare.