What is the role of the Advertising Standards Authority?
An example of an AI chatbot conversation about the Advertising Standards Authority's role in advertising regulation.
What is the role of the Advertising Standards Authority?
The Advertising Standards Authority (ASA) regulates advertising in the UK to ensure it is legal, decent, honest, and truthful.
How do they enforce advertising standards?
The ASA investigates complaints about ads and can require changes or removal of misleading or harmful advertisements.
Can anyone file a complaint against an advertisement?
Yes, anyone can file a complaint with the ASA if they believe an advertisement breaches the advertising standards.
What types of ads do they regulate?
The ASA regulates all forms of advertising, including print, broadcast, online, and social media ads.
What happens if an ad is found to be misleading?
If an ad is found misleading, the ASA can require it to be amended or withdrawn, and they may publish the outcome.
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