How can I track the performance of my universal links?
An example of an AI chatbot conversation about analytics for universal links.
How can I track the performance of my universal links?
You can track the performance of your universal links by using analytics tools like Google Analytics or Firebase. These tools allow you to monitor clicks, conversions, and user engagement.
What specific metrics should I focus on?
Focus on metrics such as click-through rates, conversion rates, and user retention. These will give you insights into how effective your links are.
Can I set up custom events for tracking?
Yes, you can set up custom events in your analytics tool to track specific actions users take after clicking your universal links.
Are there any best practices for optimizing universal links?
Absolutely! Ensure your links are relevant, use deep linking to direct users to specific content, and regularly analyze your data to make informed adjustments.
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