How can I analyze my competitor's marketing strategies?
You can start by researching their online presence, including their website, social media, and advertising campaigns.
What tools can I use for this analysis?
Tools like SEMrush, Ahrefs, and BuzzSumo can help you track competitors' keywords, backlinks, and content performance.
Should I focus on their social media or website more?
Both are important! Social media gives insights into engagement, while the website reveals their overall strategy and conversion tactics.
How often should I conduct this analysis?
It's beneficial to analyze competitors quarterly to stay updated on their strategies and adapt your own accordingly.
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