How can we analyze social media trends during a crisis?
Analyzing social media trends during a crisis involves monitoring hashtags, sentiment analysis, and engagement metrics.
What tools can help with sentiment analysis?
Tools like Brandwatch, Hootsuite, and Sprout Social can help analyze sentiment effectively.
How do we identify key influencers in these situations?
You can identify key influencers by looking at engagement rates, follower counts, and the frequency of their posts related to the crisis.
Can you give examples of successful crisis management on social media?
Sure! Examples include how companies like Starbucks and Nike responded to social issues, effectively engaging their audience.
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