What are some alternatives to surge pricing in ride-sharing?
Some alternatives include flat rates, dynamic pricing based on demand forecasts, and loyalty discounts.
How do flat rates work compared to surge pricing?
Flat rates charge a fixed price for a ride regardless of demand, providing predictability for users.
Are there any drawbacks to using flat rates?
Yes, flat rates can lead to higher prices during low demand periods and may not reflect real-time costs.
What about dynamic pricing based on demand forecasts?
Dynamic pricing adjusts rates based on predicted demand, aiming to balance supply and demand without sudden spikes.
Can you give examples of companies using these alternatives?
Sure! Companies like Lyft and Uber have experimented with flat rates and loyalty programs to mitigate surge pricing.
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