How do audiences perceive indie artists compared to major label artists?

How do audiences perceive indie artists compared to major label artists?

Audiences often view indie artists as more authentic and relatable, while major label artists may be seen as more polished but less personal.

What factors influence these perceptions?

Factors include marketing, personal branding, music quality, and the artist's engagement with their audience.

Are there any statistics on this?

Yes, surveys show that a significant portion of listeners prefer indie music for its originality, while others appreciate the production value of major labels.

How does social media impact these perceptions?

Social media allows indie artists to connect directly with fans, enhancing their relatability and authenticity, which can shift audience perceptions.

Can you give examples of successful indie artists?

Sure! Artists like Chance the Rapper and Billie Eilish started independently and gained massive followings, showcasing the potential of indie music.