What are the best practices for CRM segmentation?
The best practices for CRM segmentation include defining clear criteria, using data analytics, and regularly updating segments.
Can you explain how to define clear criteria for segmentation?
Sure! Clear criteria can be based on demographics, purchase history, customer behavior, or engagement levels.
How often should I update my CRM segments?
It's recommended to review and update your CRM segments at least quarterly to ensure they reflect current customer data.
What tools can help with CRM segmentation?
Tools like HubSpot, Salesforce, and Zoho CRM offer features specifically designed for effective segmentation.
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