What are the key metrics for measuring brand consistency?
Key metrics for brand consistency include brand awareness, customer perception, and visual identity alignment.
How can I track brand awareness effectively?
You can track brand awareness through surveys, social media engagement, and website traffic analysis.
What tools can help with measuring customer perception?
Tools like Net Promoter Score (NPS), customer feedback surveys, and social listening platforms can help.
Is visual identity important for brand consistency?
Yes, visual identity is crucial as it creates recognition and reinforces brand values across all platforms.
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