Why is brand voice important for businesses?
Brand voice is crucial because it shapes how customers perceive your brand and builds emotional connections.
Can you give me examples of strong brand voices?
Sure! Brands like Nike have a motivational and empowering voice, while Wendy's uses humor and sass.
How can a business develop its brand voice?
A business can develop its brand voice by defining its values, understanding its audience, and creating guidelines for communication.
What happens if a brand doesn't have a clear voice?
Without a clear brand voice, businesses may struggle to connect with their audience, leading to confusion and a lack of loyalty.
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