What are some brands known for ethical advertising?
Some brands known for ethical advertising include Patagonia, Ben & Jerry's, and TOMS. They focus on social responsibility.
Can you tell me more about Patagonia's advertising practices?
Patagonia emphasizes environmental sustainability in its advertising, often highlighting its commitment to reducing waste and promoting conservation.
How do these brands measure the impact of their advertising?
These brands often use metrics like customer engagement, brand loyalty, and social impact assessments to measure the effectiveness of their ethical advertising.
Are there any criticisms of ethical advertising?
Yes, some critics argue that ethical advertising can be seen as 'greenwashing' if brands don't genuinely commit to their claims.
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