What is bundling in eCommerce and how does it work?
Bundling in eCommerce is a marketing strategy where multiple products are sold together as a single package. This can increase sales by encouraging customers to buy more items at once.
What are the benefits of using bundling in my online store?
The benefits include increased average order value, improved customer satisfaction, and the ability to clear out inventory more effectively.
Can you give me examples of successful bundling strategies?
Sure! Examples include offering a discount on a set of related products, like a camera with a lens and a bag, or creating themed bundles for holidays.
How can I implement bundling on my eCommerce site?
You can implement bundling by using your eCommerce platform's features to create product bundles, setting pricing strategies, and promoting them through your marketing channels.
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