What are some successful case studies in grassroots funding?
One notable case study is the 'Kickstarter' campaign for the Pebble Smartwatch, which raised over $10 million from backers.
Can you tell me more about how they engaged their community?
They used social media extensively to build excitement, share updates, and encourage backers to spread the word.
What challenges did they face during the campaign?
They faced challenges like managing production timelines and ensuring quality control, which they addressed through transparent communication.
Are there other examples of grassroots funding in different sectors?
Yes, for instance, the 'Indiegogo' campaign for the 'Flow Hive' revolutionized beekeeping and raised over $12 million.
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