What are some effective case studies in niche marketing?
One notable case study is how Dollar Shave Club disrupted the shaving industry with a subscription model targeting men.
Can you give me another example?
Sure! Glossier successfully built a beauty brand by leveraging social media and focusing on a niche audience of millennial women.
What strategies did they use to engage their audience?
Glossier used user-generated content, community feedback, and influencer partnerships to create a strong brand connection.
How can I apply these strategies to my own business?
You can start by identifying your target audience, engaging with them on social media, and encouraging feedback to refine your offerings.
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