What are some successful charity campaign case studies?
There are several inspiring case studies! For instance, the ALS Ice Bucket Challenge raised over $115 million in just a few weeks.
What made the Ice Bucket Challenge so effective?
Its viral nature, social media engagement, and the fun element of pouring ice water made it highly shareable and relatable.
Can you give me another example?
Sure! The 'No Makeup Selfie' campaign for cancer awareness raised millions by encouraging women to post selfies without makeup.
What strategies did they use to promote it?
They leveraged social media, celebrity endorsements, and a simple call-to-action that resonated with many people.
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