How have small businesses adapted to globalization?
Small businesses have adapted by leveraging technology, expanding online, and focusing on niche markets.
Can you give me some specific case studies?
Sure! For instance, a local coffee shop started selling its unique blends online, reaching customers globally.
What challenges do they face in this process?
Challenges include competition from larger companies, maintaining quality, and navigating international regulations.
Are there any success stories you can share?
Yes! A small artisan bakery in France successfully expanded its brand through social media, attracting international customers.
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