What are some successful viral marketing campaigns?
Some notable viral marketing campaigns include the Ice Bucket Challenge, Dove's Real Beauty Sketches, and the Old Spice 'The Man Your Man Could Smell Like' campaign.
What made the Ice Bucket Challenge so effective?
The Ice Bucket Challenge was effective due to its simplicity, social media engagement, and the emotional appeal of supporting ALS research.
Can you give me more details about Dove's Real Beauty Sketches?
Dove's Real Beauty Sketches campaign highlighted women's self-perception versus how others see them, using emotional storytelling to resonate with audiences.
What strategies can I use to create my own viral campaign?
To create a viral campaign, focus on emotional storytelling, leverage social media, encourage user participation, and ensure shareability.
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