What are some case studies of VR in retail?
There are several interesting case studies of VR in retail. For instance, IKEA uses VR to help customers visualize furniture in their homes.
Can you tell me more about IKEA's VR experience?
Sure! IKEA's VR experience allows customers to walk through a virtual room and see how different furniture pieces fit together.
Are there any other brands using VR in retail?
Yes, brands like Lowe's and Sephora also use VR. Lowe's has a VR tool for home improvement projects, while Sephora offers a virtual makeup try-on.
How does VR improve customer experience in retail?
VR enhances customer experience by providing immersive interactions, helping customers make informed decisions, and reducing return rates.
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