What are some case studies on game ad regulations?
There are several interesting case studies on game ad regulations. For instance, the case of the FTC's scrutiny of loot boxes in games like FIFA and Overwatch highlights concerns about consumer protection.
Can you tell me more about the FIFA loot box case?
Sure! The FIFA loot box case involved the FTC investigating whether loot boxes constituted gambling. The outcome led to increased transparency requirements for game developers.
What impact did these regulations have on the gaming industry?
The regulations prompted many developers to disclose odds for loot boxes and adjust their monetization strategies to comply with legal standards.
Are there any other notable cases?
Yes, another notable case is the California law that requires games with loot boxes to disclose their odds, which has influenced legislation in other states.
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