How do load times affect sales?
An example of an AI chatbot conversation about case studies linking load times to sales performance.
How do load times affect sales?
Load times can significantly impact sales; studies show that even a one-second delay can reduce conversions.
Can you provide some case studies that illustrate this?
Sure! One case study found that Amazon experienced a 1% drop in sales for every 100ms of latency.
Are there other industries where this is relevant?
Yes, e-commerce, travel, and online services all see similar trends where faster load times lead to higher sales.
What are some strategies to improve load times?
Optimizing images, leveraging browser caching, and minimizing HTTP requests are effective strategies to improve load times.
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