How can businesses effectively communicate their sustainability efforts?
Businesses can communicate their sustainability efforts by being transparent, sharing success stories, and engaging with stakeholders.
Can you give me some examples of companies that do this well?
Sure! Companies like Patagonia and Unilever are known for their strong sustainability communication strategies.
What specific strategies do they use?
Patagonia uses storytelling and social media to highlight their environmental initiatives, while Unilever focuses on sustainability reports and partnerships.
How can small businesses implement similar strategies?
Small businesses can start by sharing their sustainability journey on social media, engaging with local communities, and being authentic in their messaging.
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