What are the current click-through rate benchmarks for digital marketing?
The average click-through rate (CTR) varies by industry, but generally, a good CTR is around 2-5%.
Which industries have the highest click-through rates?
Industries like travel, retail, and finance often see higher CTRs, sometimes exceeding 5%.
How can I improve my click-through rate?
You can improve your CTR by optimizing your ad copy, using compelling visuals, and targeting the right audience.
Are there any tools to track my click-through rates?
Yes, tools like Google Analytics, SEMrush, and HubSpot can help you track and analyze your CTR.
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