What are some common mistakes in ad copy?
Some common mistakes include using jargon, being too vague, and not having a clear call to action.
Can you give examples of jargon that should be avoided?
Sure! Terms like 'synergy' or 'leverage' can confuse readers. It's better to use simple, clear language.
What about the call to action? How can I make it more effective?
An effective call to action should be direct and urgent, like 'Sign up now for exclusive offers!'.
Are there any specific words that tend to perform better in ad copy?
Yes! Words like 'free', 'you', and 'guaranteed' often grab attention and encourage action.
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