What are some common email segmentation mistakes to avoid?
Some common mistakes include not segmenting your list at all, using outdated data, and being too broad in your segments.
How can I improve my email segmentation strategy?
You can improve your strategy by regularly updating your data, using behavioral data for segmentation, and testing different segments.
What tools can help with email segmentation?
Tools like Mailchimp, HubSpot, and ActiveCampaign offer robust segmentation features to help you target your audience effectively.
Is it better to have fewer segments or more segments?
It depends on your audience. More segments can lead to more personalized content, but too many can complicate your strategy.
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