What are the common metrics used to evaluate app performance?
An example of an AI chatbot conversation about common metrics for evaluating app performance.
What are the common metrics used to evaluate app performance?
Common metrics include DAU, MAU, retention rate, churn rate, and average session duration.
Can you explain what DAU and MAU mean?
DAU stands for Daily Active Users, while MAU stands for Monthly Active Users. They measure user engagement.
What is a good retention rate for apps?
A good retention rate varies by industry, but generally, a 40-60% retention rate after 30 days is considered healthy.
How can I improve my app's churn rate?
To improve churn rate, focus on user feedback, enhance onboarding, and provide regular updates and engagement.
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