What are some common metrics for marketing goals?
An example of an AI chatbot conversation about common metrics for marketing goals.
What are some common metrics for marketing goals?
Common metrics include conversion rate, customer acquisition cost, return on investment (ROI), and customer lifetime value.
How do I calculate the conversion rate?
To calculate the conversion rate, divide the number of conversions by the total visitors and multiply by 100.
What is a good customer acquisition cost?
A good customer acquisition cost varies by industry, but generally, it should be lower than the customer lifetime value.
Can you explain ROI in marketing?
ROI in marketing measures the return on investment from marketing activities, calculated as (Net Profit / Cost of Investment) x 100.
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