What are some common mistakes authors make in book marketing?
Some common mistakes include not having a clear target audience, neglecting social media, and failing to build an email list.
Can you elaborate on why having a target audience is important?
Having a target audience helps you tailor your marketing efforts, making them more effective and ensuring you reach the right readers.
What social media platforms should authors focus on?
Authors should consider platforms like Instagram, Twitter, and Facebook, as they are popular for book promotion and reader engagement.
How can I effectively build an email list?
You can build an email list by offering a freebie, like a sample chapter, and promoting it on your website and social media.
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