What are some common mistakes in survey communication?
Some common mistakes include unclear questions, leading language, and not pre-testing the survey.
Can you give examples of unclear questions?
Sure! An unclear question might be "How often do you use our product?" without specifying a time frame.
What about leading language? Can you explain that?
Leading language suggests a particular answer, like asking "Don't you think our service is great?" which biases responses.
How can I avoid these mistakes in my surveys?
To avoid these mistakes, ensure clarity, use neutral language, and conduct pilot tests before the actual survey.
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