How does social media compare to traditional media?

How does social media compare to traditional media?

Social media allows for real-time interaction and user-generated content, while traditional media is more one-way and controlled.

What are the advantages of social media over traditional media?

Social media offers broader reach, lower costs, and the ability to engage directly with audiences.

Are there any disadvantages to using social media?

Yes, social media can lead to misinformation, privacy concerns, and can be less reliable than traditional sources.

How do audiences perceive information from both media types?

Audiences often view traditional media as more credible, while social media is seen as more relatable but less trustworthy.

Which media type is more effective for advertising?

It depends on the target audience; social media is effective for younger demographics, while traditional media may reach older audiences better.