How can I conduct a competitor analysis for my freemium product?
To conduct a competitor analysis for your freemium product, start by identifying your main competitors. Look at their features, pricing models, and user feedback.
What specific metrics should I focus on during the analysis?
Focus on user acquisition rates, conversion rates from free to paid, customer retention, and user engagement metrics.
How can I differentiate my product based on this analysis?
Identify gaps in your competitors' offerings and focus on unique features or better user experiences that address those gaps.
Can you suggest tools to help with this analysis?
Sure! Tools like SimilarWeb, SEMrush, and Ahrefs can provide insights into competitor traffic and strategies.
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