How does social media influence consumer behavior?
An example of an AI chatbot conversation about consumer behavior on social media.
How does social media influence consumer behavior?
Social media significantly impacts consumer behavior by shaping perceptions, preferences, and purchasing decisions.
Can you give me some examples of this influence?
Sure! For instance, influencers can sway their followers' choices, and targeted ads can lead to impulse buys.
What role do reviews and ratings play on social media?
Reviews and ratings on social media build trust and credibility, often guiding potential buyers' decisions.
Are there any negative effects of social media on consumer behavior?
Yes, social media can lead to overconsumption, unrealistic expectations, and even buyer's remorse due to comparison.
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