What factors influence consumer perception of value?
An example of an AI chatbot conversation about consumer perception of value.
What factors influence consumer perception of value?
Consumer perception of value is influenced by quality, price, brand reputation, and personal experiences.
How does brand reputation affect this perception?
A strong brand reputation can enhance perceived value, making consumers more willing to pay a premium.
Can you give examples of brands that have successfully created high perceived value?
Sure! Brands like Apple and Rolex are known for their high perceived value due to quality and exclusivity.
What role does customer service play in consumer perception of value?
Excellent customer service can significantly boost perceived value, as it enhances the overall customer experience.
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