How can brands build consumer trust in their advertising?
Brands can build consumer trust by being transparent, authentic, and consistent in their messaging.
What role does social media play in consumer trust?
Social media allows brands to engage directly with consumers, fostering transparency and building relationships.
Are there any examples of brands that successfully built trust?
Yes, brands like Patagonia and Dove have successfully built trust through authentic storytelling and social responsibility.
How important is customer feedback in this process?
Customer feedback is crucial; it helps brands understand consumer needs and improve their offerings.
What are some common mistakes brands make that erode trust?
Common mistakes include misleading advertising, lack of transparency, and failing to address customer concerns.
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