What are some cost-effective immersive advertising strategies?
Some effective strategies include augmented reality experiences, interactive social media campaigns, and virtual events.
Can you give me an example of an augmented reality campaign?
Sure! A popular example is the IKEA Place app, which allows users to visualize furniture in their own space using AR.
How can I measure the success of these strategies?
You can track engagement metrics, conversion rates, and customer feedback to measure the success of your campaigns.
What budget should I allocate for these strategies?
It depends on the scale, but starting with a few thousand dollars for a pilot campaign can be effective.
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