How can I create an effective discount strategy for my business?
To create an effective discount strategy, start by identifying your goals. Are you looking to increase sales, clear inventory, or attract new customers?
I want to attract new customers and increase sales.
Great! Consider offering a percentage off the first purchase or a buy-one-get-one-free deal. These can entice new customers.
How do I determine the right discount percentage?
Analyze your profit margins and competitor pricing. A common starting point is 10-20% off, but adjust based on your specific situation.
What about seasonal discounts?
Seasonal discounts can be very effective! Plan them around holidays or events relevant to your business to maximize impact.
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