How can I create an effective donor retention strategy?
To create an effective donor retention strategy, start by analyzing your current donor data to identify trends.
What specific tactics can I use to engage my donors?
Consider personalized communication, regular updates on impact, and exclusive donor appreciation events.
How often should I communicate with my donors?
Aim for at least monthly communication, but tailor the frequency based on donor preferences and engagement levels.
What metrics should I track to measure retention success?
Track metrics like donor renewal rates, average gift size, and donor lifetime value to assess your strategy's effectiveness.
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