How does corporate social responsibility impact brand reputation?

How does corporate social responsibility impact brand reputation?

Corporate social responsibility (CSR) can significantly enhance brand reputation by building trust and loyalty among consumers.

Can you give me examples of companies that have improved their reputation through CSR?

Sure! Companies like Patagonia and Ben & Jerry's have successfully improved their reputation by actively engaging in social and environmental causes.

What are some common CSR practices that brands use?

Common CSR practices include sustainable sourcing, community engagement, ethical labor practices, and environmental conservation initiatives.

How can a brand measure the impact of its CSR efforts?

Brands can measure CSR impact through surveys, social media sentiment analysis, sales data, and brand reputation indices.