What is disruptive innovation?
Disruptive innovation refers to a process where a smaller company with fewer resources successfully challenges established businesses.
Can you give me an example of disruptive innovation?
Sure! A classic example is how digital photography disrupted traditional film photography.
What are the characteristics of disruptive innovation?
Disruptive innovations typically start in niche markets, are simpler and cheaper, and eventually displace established products.
How does disruptive innovation impact industries?
It can lead to significant changes in market dynamics, forcing established companies to adapt or risk losing market share.
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