Does compression affect SEO?
Yes, compression can positively affect SEO by improving page load speed, which is a ranking factor.
How does page load speed influence SEO rankings?
Faster loading pages provide a better user experience, leading to lower bounce rates and higher engagement, which can boost rankings.
What types of compression should I use for my website?
You can use Gzip or Brotli compression for text files, and image formats like WebP for images to reduce file sizes.
Are there any downsides to using compression?
While compression is generally beneficial, excessive compression can lead to quality loss in images or files, so it's important to find a balance.
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