What are donor surveys and how can they help my organization?

What are donor surveys and how can they help my organization?

Donor surveys are tools used to gather feedback from donors about their experiences and motivations. They help organizations understand donor preferences, improve engagement, and enhance fundraising strategies.

What kind of questions should I include in a donor survey?

You should include questions about donor satisfaction, reasons for giving, communication preferences, and suggestions for improvement.

How often should I conduct these surveys?

It's recommended to conduct donor surveys annually or biannually to track changes in donor sentiment and engagement.

Can you give me an example of a good donor survey question?

Sure! A good question could be: 'What motivated you to donate to our organization this year?'

How can I analyze the results of the survey?

You can analyze results by categorizing responses, identifying trends, and using statistical tools to quantify feedback.