What is dynamic ticket pricing?
Dynamic ticket pricing is a strategy where ticket prices fluctuate based on demand, time, and other factors.
How does it work in the airline industry?
In the airline industry, prices change based on factors like booking time, seat availability, and historical demand patterns.
Are there any downsides to this pricing model?
Yes, it can lead to customer dissatisfaction if prices increase significantly or seem unfair, impacting brand loyalty.
Can you give examples of events that use dynamic pricing?
Sure! Concerts, sports events, and theater shows often use dynamic pricing to maximize revenue based on demand.
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