How can small businesses leverage e-commerce effectively?
Small businesses can leverage e-commerce by creating user-friendly websites, utilizing social media for marketing, and optimizing for mobile devices.
What are some cost-effective marketing strategies for e-commerce?
Cost-effective strategies include social media marketing, email campaigns, and leveraging SEO to increase organic traffic.
How important is customer service in e-commerce?
Customer service is crucial in e-commerce as it builds trust, encourages repeat purchases, and enhances customer satisfaction.
Can you suggest some platforms for setting up an online store?
Sure! Popular platforms include Shopify, WooCommerce, and BigCommerce, each offering unique features for different needs.
What are the common challenges faced by small businesses in e-commerce?
Common challenges include competition, managing inventory, shipping logistics, and maintaining customer engagement.
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