How do I set up analytics for my eCommerce platform?
To set up analytics, you first need to choose a platform like Google Analytics or Shopify Analytics. Have you selected one?
I think I want to use Google Analytics. What’s the first step?
Great choice! The first step is to create a Google Analytics account and set up a property for your eCommerce site.
What tracking code do I need to add to my website?
You’ll need to add the Global Site Tag (gtag.js) to the header of your website. This code tracks user interactions.
How can I track conversions and sales?
You can set up eCommerce tracking in Google Analytics by enabling it in your property settings and adding the necessary code to your checkout pages.
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