What is the relationship between engagement rate and conversion?
Engagement rate measures how actively users interact with your content, while conversion rate indicates how many of those interactions lead to desired actions, like purchases.
How can I improve my engagement rate?
You can improve engagement by creating high-quality content, using interactive elements, and optimizing your posting times.
What strategies can boost conversion rates?
To boost conversion rates, consider A/B testing, improving your call-to-action, and ensuring a seamless user experience.
Is there a specific engagement rate I should aim for?
It varies by industry, but generally, a higher engagement rate correlates with better conversion potential. Aim for at least 1-3%.
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