How can we effectively engage millennials in donor programs?

How can we effectively engage millennials in donor programs?

Engaging millennials in donor programs requires understanding their values. They often prefer transparency and impact.

What specific strategies can we use to attract them?

Consider using social media campaigns, peer-to-peer fundraising, and showcasing the direct impact of their donations.

Are there any successful examples of organizations doing this?

Yes, organizations like Charity: Water and DonorsChoose have successfully engaged millennials through storytelling and social media.

How important is technology in this engagement?

Technology is crucial! It facilitates communication, simplifies the donation process, and allows for real-time impact tracking.

What role does social media play in this?

Social media is vital for outreach, building community, and sharing stories that resonate with millennials' values.