How have advertising characters evolved over the years?
Advertising characters have transformed significantly, from simple mascots to complex personalities that resonate with audiences.
Can you give me some examples of iconic ad characters?
Sure! Characters like Tony the Tiger, the Geico Gecko, and the M&M's characters have become cultural icons.
What impact do these characters have on brand identity?
They help create a memorable brand image, foster emotional connections, and can even influence consumer behavior.
Have there been any recent trends in ad characters?
Yes, there's a trend towards more relatable and diverse characters that reflect modern society and values.
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