What are some brands known for ethical marketing?
Some brands recognized for ethical marketing include Patagonia, Ben & Jerry's, and TOMS. They prioritize sustainability and social responsibility.
Can you tell me more about Patagonia's marketing practices?
Patagonia focuses on environmental activism and transparency. They use recycled materials and donate a portion of profits to environmental causes.
How does Ben & Jerry's incorporate social justice into their marketing?
Ben & Jerry's actively supports social justice issues, using their platform to advocate for racial equality and climate action through campaigns and flavors.
What impact does ethical marketing have on consumer behavior?
Ethical marketing often leads to increased brand loyalty, as consumers are more likely to support brands that align with their values.
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