What are some examples of Nike advertising campaigns?
Nike is known for its impactful advertising campaigns. Some notable examples include 'Just Do It', 'Dream Crazy' featuring Colin Kaepernick, and the 'Find Your Greatness' campaign.
Can you tell me more about the 'Dream Crazy' campaign?
Sure! The 'Dream Crazy' campaign, launched in 2018, celebrated athletes who push boundaries and challenge the status quo. It featured Colin Kaepernick and emphasized themes of perseverance and social justice.
What was the public's reaction to that campaign?
The campaign sparked significant discussion. Many praised Nike for taking a stand on social issues, while others criticized it, leading to both increased sales and boycotts.
How does Nike choose its advertising themes?
Nike often focuses on themes of empowerment, innovation, and social issues, aligning their messaging with their brand values and target audience.
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